Don’t wanna scroll but want the lowdown? Focus on these three things! 👇
This is the most important piece to any successful business — it’s what takes you from A to B. Revisit your strategy + cut out anything that isn’t fun + inspiring to you. Make it aligned.
Having a clear trajectory + journey laid out within your offerings is what allows clients to see themselves in your vision. Fine tune the journey you offer+ make it magical.
Keeping your creation days + projects sacred is what will ensure the vision you hold will come to life. Prioritize your creations + make time to build out what lives in your heart.
📽️🍿 Baby Boom
J.C. is a brilliant marketing executive who is up for her dream promotion of becoming partner at her firm, when suddenly she inherits baby Elizabeth. And classically, this turns her life upside down. Fast forward to find she’s moved to the middle of nowhere, makes applesauce for a living, + is happier than she could have ever imagined. But she had to give up so much to get to this bliss, even the dreams she thought she wanted. #surrender
Watch this weekend, yeah?
J.C.’S 👶 TRANSFORMATION HIGHLIGHTS
🎉 Her firm starts to consider her for partner.
🍼 Baby Elizabeth enters her life + she decides to keep her.
🏡 She quits her job, breaks up with her boyfriend, + moves to her dream home.
🍎 J.C. becomes lonely + bored, so starts making crazy amounts of apple-sauce.
✨ Turns side hustle into female-run baby food company + lives a happy life on her terms.
Modern Witch Tarot
What a magical card! 🪄 This is the time to embrace + honor the expanding guide that you are! You know your genius, you know your worth, + you know your magic. By doning yourself with the role of The Hierophant, you are trusting your creations + your place in the community you’ve built. Trust. Create. Believe. Now is the moment to bring your vision to life.
How does this relate to J.C.? 👇
J.C. was already stuck on the corporate ladder of having to prove herself as a working woman. When Elizabeth came, her fate was decided for her. By choosing herself + connecting back with her sense of I, she built a space where she naturally shined as The Hierophant. She was finally trusted to be the enchantress she already was.
The Archetype Oracle
The vision you hold is bright, beautiful, + magically enchants your ideal audience. Your vision is sacred, + it’s time to honor it by taking those essential steps that will finally bring it to life. As you birth this child, continue to prioritize your relationship + the time needed to nurture this creation. Romance this vision + become its true partner in life.
How does this relate to J.C.? 👇
She had dreams for the way she could spend her time + days that didn’t align - or have any breathing room - in the life she had been living. The desires she held conflicted one another, and by slowly prioritizing what she was passionate about vs what she was expected to do, that prioritization made the choice for her. And she was free to honor the dreams that wer sacred within her.
This is that sinfully sweet moment in time where you start to rebell with your current systems + break free into a whole new era. You’ve entered your next chapter + it’s time to dream bolder, bigger, + brighter.
You’re going to build on top of the wonderful success you’ve accomplished so far + let it take you to new heights as you explore, experiment, + make a whole new trajectory for yourself + your business. This is you, back at the beginning, falling in love with that gorgeous vision you carry in your heart.
You may be surprised to hear that strategy actually has a big part to play in making your dreams come true. Yet, it can be incredibly jarring to sit down + try to “strategize” something you feel so much passion for. Trust me, I get it.
Strategy, simply, is an action plan. And finding the right action plan - the aligned strategy - for you is an art form.
We have to cut out the cookie-cutter + proven methods that we’re “supposed” to use to get 10k months, + sit down to find what actually serves us + our community.
This may not be true for everyone, but in most cases if you’re a dreamer or a creative, you’re also passionate about a lot of different things. And as solopreneurs, the tendency to want to incorporate all of our passions into our business is a real struggle.
Our passions are not to be solely monitized - they’re also not meant to be niched down into a crammed up box without any air to breathe. Instead, we’ll focus on finding your through line that connects all of your branded passions into one immersive, expansive worldview.
Instead of allowing the projects you outline for yourself become stressful, overwhelming tasks, allow yourself to flow in the inspiration of why you even wanted to work on this project. Make romanticizing an on-going priority as you move through this pathway.
- Define your big why + what makes you passionate about your project.
- Determine the lifeline + how much time you’ll spend working on this.
- Reguarly reevaluate to make sure you aren’t flowing in stress or perfectionism, + respecting the timeline.
We’re gonna start bringing some practicality into the way we dream by building a journey out of our visions. This is a different way of setting goals in that we are stringing our dreams together while looking at the impact it brings our lives + our community’s lives.
- Create a quest for the year - one big impact of an accomplishment you can set for yourself.
- Look at your dreams + goals as stepping stones. Determine which goes first + after.
- Define one intention for the year that describes your vision of impact.
This one is pretty similar to your trajectory dreaming, but now you’re creating a journey for your clientele to go through with your services + products. Use this step-by-step action plan as a guide. What would come first, second, third in your client’s journey?
- Define the overall transformation you provide your clients.
- List out your offerings in the order that best represent this transformation.
- Determine if there are any side paths clients can take + where you best fit into their journey.
You want to outline the processes of your client’s journey within your offerings. What happens when they start, during, + end? How can you make their time with you a high-rating experience? Your clients are the star of your show + this is how you make them feel like the VIP.
- Map out what happens during on-boarding, during, + off-boarding.
- What’s the offering description + the deliverables you provide.
- Define what tasks are yours + what to-dos you expect your client to carry out.
Now that you have all the pieces you need to bring your big vision into the world, it’s time to create an experience out of it. There’s a purpose to what you’ve built, + you’re going to share the magic of it through pieces of content that delight your community.
- Outline what your community needs to know + see in order to be inspired by this project.
- Build relevant + engaging content.
- Create an editorial content calendar + launch!
Tune into the top 3 episodes for your Dreamstruck pathway.
A digital workspace for running all your business's operational needs — either by starting from scratch or renovating what you're using now. Polished off with original templates designed to serve your unique needs to lead you to your goals in record time.
Dreamy Task List
A thoroughly detailed, simple-to-follow to-do list that will walk you through exactly what steps to take to reach your ultimate business baddie goals. Once delivered, you can finally stop asking yourself how to make it all happen or what to focus on next.
The Dreamy Dashboard
Your new digital headquarters in Notion to take action on your projects + follow through on the goals you set for yourself + your business. Comes with a brand guide, connection tracker, + messaging swipe sheet.